Google AdWords and Analytics custom feature

Use the Google Analytics Custom Feature to see how many customers visit your site both on an everyday basis and during promotion campaigns. Use the adwords analytics to count how many actually book after clicking an adwords advertisement.

How to use

1. Enable "Google Adwords and Analytics" feature on your Custom Features page.

2. Choose "Settings"

3. Fill in the boxes with the corresponding information.

Where to find the details

The Google analytics id can be found in your Google analytics accounts.

Go to Analytics home, you will see a list of your sites, and on the right side of the site name, there is your analytics number.

It should be in the format: UA-XXXXXXXX-X Where XXXXXXX-X is some number.

An example of this id would be: UA-70295750-1

To start tracking visitors, you only need to set your analytics account id.

However to track results of an adwords campaign you need to set up an adwords campaign conversion id and insert this id into the SimplyBook.me Custom Feature.

1. Sign in to your AdWords account at https://adwords.google.com.

2. Click Tools

3. Select Conversions.

4. Click + to create conversions and Select Website conversions.

5. Set it up, and Save.

6. When you save, you will see a code like:

<script type="text/javascript">

/* <![CDATA[ */

var google_conversion_id = 1020314917; <----- This line shows the conversion code to insert into the Custom Feature settings.
var google_conversion_language = "en";

var google_conversion_format = "3";

var google_conversion_color = "ffffff";

var google_conversion_label = "O0bzCMrgj2sQpYrD5gM";

var google_remarketing_only = false;

/* ]]> */

7. Use these details to add to the corresponding fields of this custom feature settings.

Google conversion value value is the conversion value that you give to a client that hits your target. It can for example be set as 20 for $20 per conversion if the average price of your service is $20. We set it default to 1, which could mean $1 value per conversion but you should change this to the right value for you.